Larger treats = more savory deliciousness
My dog chomps down on every BarkBox treat I give her. Sometimes too quickly. Often I don't think she even knows what it tastes like because she we will chew it once and swallow it. With the Have A Cow, Dog treats, they are slightly larger and therefore she actually has to chew them up. And Wah-Lah! She actually gets to taste the savory, beefy deliciousness.